Yes the once famous US Hip Hop (or in Carioca Hippy Hoppy) artist Ja Rule (pronounced Ja Hooley) preformed off of the Curvo do S on Estrada da Gavea in Rocinha in summer. The concert was advertised on banners, cars and blasting speakers not only throughout the favela but all of Rio. It cost 30 Reais to get into the bus parking lot that is the Arena do S which is a little expensive. Everyone in the favela talked about the costs but ended up on the streets to watch the concert from afar. There was a nice display of fireworks when the concert kicked off that made it well worth it for everyone even though the music was less than prefect. It just goes to show that to have a good time in Rocinha you only need your friends and loud music.
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